IS MAN KIND?
In 7 years, Airbnb has built a community of over 1 million hosts sharing their homes with strangers across 191 countries. The entire concept of their ever-growing company is whether or not man is kind. At a time when media attention tends to focus on the evils of mankind, Airbnb wants to provide a counterpoint. The campaign asks the question ‘Is man kind?’ and then demonstrate Airbnb's belief that man truly is, kind. They hope people will realize that that kindness is part of who we are as a species, whatever our gender, nationality or race. And ultimately go and discover the kindness of man for themselves.